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<div class="post-2833 post type-post hentry category-search-engine-optimisation tag-browser tag-seo tag-web" id="post-2833">
<h2>The Importance of Web Browser Compatibility for SEO</h2>
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<p>SEO over the years has become just as, if not more important, than web design, and functionality. The search engines of mainly Google, as well as Bing and <a href="../blog/category/yahoo">Yahoo</a>, play an important role in how we get traffic, gain members, and most importantly, make money. For SEO’s there is always a changing environment, but one thing always stays constant. That is, you always have to be on top of your game. Missing out on key information or failing to forecast trends can be catastrophic for business. For SEO the next big thing is including functionality and search abilty for mobile users. Some people are simply overlooking the iPad and smartphone phenomenons.</p>
<p>Now the misconception here is that if you are ranking in google, then your job is over with, and it is the iPads fault for not portraying the site the right way. Wrong! SEO doesn’t start at the search engines, it ends there. A professional <a href="/">SEO </a>will make their site compatible for all browsers. This includes the browsers of smart-phones, and tablets. An interesting approach to accomplish this is the use of HTML 5.</p>
<p>HTML 5 is the next big thing in web development. It essentially will make the job easier for SEO’s with the addition of new tags such as header, footer, nav, audio, and video. These tags will make your site 100 times easier to index by google. The main conflict is that not all browsers support every aspect of HTML 5 yet, which means a lot more browser detection. However, two of the biggest companies in the world are advocates of HTML 5, Google and Apple. Writing your site in HTML 5 may not seem beneficial at all at this point of time. But with a little strategic guessing, you might think otherwise.</p>
<p>Google and apple have been pushing HTML 5 hard. That means, <a href="../blog/category/google">Google </a>will appreciate a site written up with the latest version of markup language. Failing to put this to use in anticipation of the future can be a big mistake. There is nothing wrong with writing code in HTML 5 for video and audio, especially when iPad and iPhone do not use flash. The use of flash is an entirely different story, but for now just assume that you have to use them together. HTML 5 for iPads and iPhones, and Flash for all other users. Ignoring things like this in a transitional period for the web is a big mistake. Although making browser detections that essentially swap code in and out can be pressing and frustrating, the pay off is well worth it. Every time you fail to bring a user friendly site, and sleek easy design, you are losing a potential customer, reader, or whatever you are looking for. With the internet two things matter. Make it work, and make it simple.</p>
<p>Making it work is by far more important. If you have your site up and running, and you are failing to make your site compatible with other browsers you might has well just leave it blank. Web surfers do not see behind the scenes, and do not care how much work has to go into it. They just always expect it to work. If your site won’t fulfill their needs, someone else’s will. If you are going to put all the tools of SEO together including great link building services, then make sure you are doing the extra work. SEO is a multifaceted approach do a better website. You can’t have one without the other. Imagine filling up your gas tank, but never getting an oil change. It may work for a little while, but you are never going to be performing at your maximum potential. Browser compatibility is just as important as all other SEO tactics. Do not fail to utilize this approach. if you do, you could potentially lose out.</p>
<p style="font-style: italic;">
<p>This article was written by Ben Anderson. Ben works to provide White Label <a href="https://www.inetzeal.com/">link building services</a>.</p>
<p>Tags: <a href="../blog/tag/browser" rel="tag">browser</a>, <a href="../blog/tag/seo" rel="tag">seo</a>, <a href="../blog/tag/web" rel="tag">web</a></p>
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